Harrity Tree SPecialists

Folk Life Creative partnered with Harrity Tree Specialists to boost their digital presence, delivering a comprehensive strategy that included a website update, custom photo and video production, SEO, and consistent social media management. Our content strategy prioritized simplicity, persuasion, and consistency. We tailored their digital marketing to be less noisy than competitors by creating a website that was easy to digest and reflected their unique-value proposition of superior plant and tree-care knowledge.

Through targeted SEO keywords and regular blog updates, search engine impressions doubled, leading to a 40% increase in website traffic. Their Google Business Profile now drives 150–200 calls and website visits per month, while their Yelp listing visibility doubled. Social media has become a key touchpoint for their audience, with 5,200+ accounts reached and nearly 600 direct interactions between January 2024 and June 2025.

By integrating storytelling, trust-building, and technical strategy, we’ve helped Harrity Tree Specialists stand out as a credible, high-quality tree care provider in a competitive market.